Welcome to The Beauty Insider. We are a Beauty & Makeup Lifestyle Brand created and owned by myself Lola Maja-Okojevoh.
I’m a Mother, a Wife and a Beauty Junkie obsessed with Hello Kitty, My Little Pony and cups of Tea.
I’ve been in the industry for over 25 years and has won several awards along the way including the AMVCA 2015 for Best Makeup Artist . What you may not know is that i’m not just a makeup artist. I’m also Lash & Brow Expert, Beauty Therapist & Holistic Massage Therapist. I really honoured to be recently admitted as a member into the Royal College of Medicine in London while holding UK certification as an Adult Further Education Teacher.
Istarted working when I was 14. I was freelance for years with major cosmetics companies until taking the role as makeup artist with the original team to launch Iman at their flagship counter in Selfridges, London in 1997. My first company in the UK and Nigeria was called Sacred. It covered the entire range of the makeup world including Fashion, Editorial, Catwalk, Studio Photographic, Film & TV, Music Videos and Weddings and full Beauty Services. Myself and my husband launched my first product “Sacred Lashes” in 2010. I’m proud to say it was the first Nigerian Owned Lash Brand and within a year it grew into a full retail store and training academy.
In 2015 The SFX Store was born. I had a dream to provide The first dedicated online Film & TV makeup store in Nigeria and delivering to Africa as a whole. It was really important to help the industry grow that budding artists and veterans had a place that they knew they could find SFX makeup products at a reasonable price. If we don’t have it then we can order it in. That’s our motto!
As a brand, I have now evolved into The Beauty Insider (A wholly owned subsidary of The Beauty Collective Africa Limited). I have a new focus on education and providing seminars and online content. My passion is to teach not just professional makeup artists and beauty therapists but also the every day woman, how to look good and feel good about themselves by sharing my “Insider” knowledge along with expert tips and tricks.
Thank you for sharing my journey with me. Feel free to reach out for any enquiries and requests
lola Maja’s filmography on IMDB
The CEO (hair department head) / (makeup department head)
93 Days (special makeup effects artist)
Fifty (hair department head) / (makeup department head)
Shuga (TV Mini-Series) (hair department head – 14 episodes, 2013 – 2015) (makeup designer – 8 episodes, 2013) (makeup department head – 6 episodes, 2015)
2014 October 1 (hair department head) / (makeup department head)
2014 Render to Caesar (makeup department head)
2013 Flower Girl (hair department head) / (makeup department head)
2012 Turning Point (department head hair) / (makeup department head)
2009 The Figurine (hair department head) / (makeup department head)
@lolamaja – @thebeautyinsiderng – @thesfxstore – @thebfcollective
@lolamaja – @thebeautyinsiderng